School of Business

Bachelor of Business Administration (Hons) - Applied Economics Concentration

Programme Code

JS2130


Year of Entry

Year 3

Mode of Study

Full Time

Duration of Study

4 Years

Medium of Instruction

The medium of instruction for formal classroom teaching at HKBU is English, except for those courses that are granted exemption.

Fund Type

Government Funded

Class Start Date

September 2021

Annual Tuition Fees

HK$42,100 (local); HK$140,000 (non-local) (Subject to the University's annual review)

Credits Required for Graduation

128

The Bachelor of Business Administration (Hons) Programme (Applied Economics Concentration) offers  knowledge  of  economic  reasoning  and  data  analytics  – a powerful combination that meets the employers’ demand nowadays. The programme offers a variety of economics courses that allow students to apply economic reasoning to analyze individual  markets and macroeconomies; and to make decisions and formulate strategies    for business and government. It also prepares students for developing careers in the field of data analytics by providing them with skills associated with  quantitative  and  statistical analysis, big  data  analytics,  programming,  data  visualization  and  machine  learning.  By taking various applied electives, in addition  to  the  core  foundation  courses,  students  will be trained to analyse business  and  social  issues  using  a  data-driven  approach.  It  allows them  to  customize their learning experiences to fit their preferences and career aspirations.


Unique Features

  • Combine economic thinking with data analytics to equip graduates with knowledge that are crucial for their career developments.
  • Provide vigorous training in data analytical techniques to facilitate economic application of economic thinking and analysis to business decision making, public policies, and practical issues.
  • Provide frontier economic knowledge that applies to dynamic markets and digital economies.
  • Ample opportunities for students to equip themselves with up-to-date market developments and technical skills, such as seminars offered by industry leaders, regulatory bodies and government officials, workshops focusing on uses of updated software, database application and programming skills.

Students can pursue additional graduation options including Double Concentration within BBA, or a Minor in non-business discipline.


Two Cities, Two Degrees in Four Years
Double Degree Programme with Simon Fraser University

The newly launched Double Degree Programme in business with Simon Fraser University (SFU) is designed for highly aspiring students who wish to learn and experience in two distinctive environment.  Starting from 2018/19, students admitted to the BBA programme will have the opportunity to spend the first two years in HKBU BBA, and the final two years in SFU Beedie School of Business. Upon completion, students will be awarded two degrees, one from HKBU and one from SFU. For more details, please visit: http://bba.hkbu.edu.hk/eng/programmes/sfudoubledegree/index.jsp.

Double Degree Programme with Kozminski University

The newly launched Double Degree Programme in business with Kozminski University is designed for students who wish to build strong business and financial foundation by studying in the two leading financial hub cities. Student admitted to the BBA Programme will have the opportunity to spend the first one and a half year course of study at HKBU BBA, then another one and a half year at Kozminski University (KU) in Poland, then another one year at HKBU BBA. Selected students are granted propitious opportunities to receive world class education from both institutions, and to enhance their competence, language, cultural, and social skills. Upon completion of the Programme, students will be awarded both state-recognized degrees from Hong Kong and Poland. For more details, please visit: https://bba.hkbu.edu.hk/eng/programmes/kudoubledegree/index.jsp.


Student Learning Experiences

All BBA students are required to complete at least 120 hours of experiential learning activities (exchange/internship/service learning) before graduation.


Career Opportunities

Graduates can develop a wide range of career options. On top of the likely employment for BBA graduates in management, marketing, accounting and banking, many advanced career opportunities in financial and business sectors, such as data analysts, business consultants, asset management, credit analyst, risk management, treasury, and compliance, require specifically both technical and broad-based knowledge that the concentration offers. Our training also paves way to graduate studies, which are commonly required for further career advancement.


Remarks

Students may have the option of taking an integrated programme by extending their undergraduate study by one year, leading to the award of a bachelor's degree in that Major plus a Diploma in Education.

We adopt a holistic approach in selecting applicants on individual merits. Applicants are required to meet the University entrance requirements, English Language requirements and Programme entrance requirements (if any).

 

Associate Degree/ Higher Diploma Students/ Holders

AD/ HD holders or students studying in the final year of AD /HD programmes may apply for Year 3 entry.

 

Transfer Students

Transfer students are current students of recognised local/ overseas institutions who are enrolled in a full-time or sandwich government-funded or self-financed degree programme.

Applicants who have completed at least one year of study of a 3-year degree programme or two years of study of a 4-year degree programme may apply for Year 3 entry.

Inter-institutional transfer of students is considered on a case-by-case basis.

 

Degree Holders

Holders of Bachelor’s/ Master’s/ Doctoral Degree or students studying in the final year of a degree programme may apply for Year 3 entry.