School of Business

Bachelor of Business Administration - Applied Economics Concentration

Programme Code

JS2130


Year of Entry

Year 3

Mode of Study

Full Time

Duration of Study

4 Years

Medium of Instruction

The medium of instruction for formal classroom teaching at HKBU is English, except for those courses that are granted exemption.

Fund Type

Government Funded

First Year Intake Number

TBC

Class Start Date

September 2019

Annual Tuition Fees

HK$42,100 (local); HK$120,000 (non-local)

Credits Required for Graduation

128

The Bachelor of Business Administration (Hons) Programme (Applied Economics Concentration) offers knowledge for economic reasoning and data analytics – a powerful combination that meets the employers’ demand nowadays. The program offers a variety of economics courses that allow students to apply economic theories in analyzing individual markets, macroeconomies, international economies, games and strategies, public policies, and digital markets. It also prepares students for developing careers in the field of data analytics by providing them with skills associated with quantitative and statistical analysis, big data analytics, programming, data gathering and machine learning. Students can customize their learning experiences to fit their preferences and career aspirations.

 

Unique Features

  • Combine economic thinking with data analytics to equip graduates with knowledge that are crucial for their career developments.
  • Provide vigorous training in data analytical techniques to facilitate economic application of economic thinking and analysis to business decision making, public policies, and practical issues.
  • Provide frontier economic knowledge that applies to dynamic markets and digital economies.
  • Ample opportunities for students to equip themselves with up-to-date market developments and technical skills, such as seminars offered by industry leaders, regulatory bodies and government officials, workshops focusing on uses of updated software, database application and programming skills.

Students can pursue additional graduation options including Double Concentration within BBA, or a Minor in non-business discipline.


Student Learning Experiences

All BBA students are required to complete at least 120 hours of experiential learning activities (exchange/internship/service learning) before graduation.

 

Career Opportunities

Graduates can develop a wide range of career options in business and government sectors. On top of the likely employment for BBA graduates in management, marketing, accounting and banking, many advanced career opportunities in financial and commercial sectors, such as research analysts, business consultants, asset management, credit analyst, risk management, treasury, and compliance, require specifically a degree in economics or other relevant disciplines in finance, law and science. These jobs usually require both technical and broad-based knowledge that the Applied Economics degree offers.

Some of our graduates have also pursued their careers as research analysts in business strategy development, corporate finance executives, analysts for consulting firms, government and public utilities, as well as teachers of economics or liberal studies. Our training also paves way to graduate studies, which are commonly required for further career advancement.

 

Remarks

Students may have the option of taking an integrated programme by extending their undergraduate study by one year, leading to the award of a bachelor's degree in that Major plus a Diploma in Education.

We adopt a holistic approach in selecting applicants on individual merits. Applicants are required to meet the University entrance requirements, English Language requirements and Programme entrance requirements (if any).

 

Associate Degree/ Higher Diploma Students/ Holders

AD/ HD holders or students studying in the final year of AD /HD programmes may apply for Year 3 entry.

 

Transfer Students

Transfer students are current students of recognised local/ overseas institutions who are enrolled in a full-time or sandwich government-funded or self-financed degree programme.

Applicants who have completed at least one year of study of a 3-year degree programme or two years of study of a 4-year degree programme may apply for Year 3 entry.

Inter-institutional transfer of students is considered on a case-by-case basis.

 

Degree Holders

Holders of Bachelor’s/ Master’s/ Doctoral Degree or students studying in the final year of a degree programme may apply for Year 3 entry.